In recent years, Social media has exploded in popularity and today there are numerous sites that provide an outlet for social interactions. The three most popular social networks are Facebook, Twitter, and Google+.
There has been quite a debate over the role of social media platforms in search engine optimization and for the most part, it is agreed that Google does place weight on social signals as how to rank content on the SERPs. As such, there is room for SEO specialists to utilize social media in a constructive way to achieve their SEO goals.
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