Twitter founders Evan Williams and Biz Stone are at it again. Having launched two new publishing platforms — Blogger in 1999 and, more recently, Twitter – the duo unveiled a new platform Tuesday that wants to make an “evolutionary leap,” based on what the pair has learned over the past 13 years.
Called Medium, the new collaborative publishing tool lets different people contribute as much or as little as they want to themed “collections” of content. The idea, the founders said in a blog post Tuesday, is that people should be able to publish without “the burden of becoming a blogger” and worrying about developing an audience. The layout looks a lot like Pinterest, but contributions include both pictures and text.
“The Obvious Corporation decided to take on the project of building a new publishing platform from scratch, not just because it’s in our wheelhouse, but because we…
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